Brand Identity for Lodoso by Wikka Studio
Brand Identity for Lodoso by Wikka Studio
Brand Identity for Lodoso by Wikka Studio
Brand Identity for Lodoso by Wikka Studio
Brand Identity for Lodoso by Wikka Studio
Brand Identity for Lodoso by Wikka Studio
Brand Identity for Lodoso by Wikka Studio
Brand Identity for Lodoso by Wikka Studio
Lodoso (as in muddy) is a space where experiences are shared through the creation of pottery. It is a split between a workshop where pottery making is taught, and a store that sells final products such as vases.
Lodoso has a relaxed and casual mood where students go to escape their everyday and share with each other. It is characterized as a place where everyone creates by getting their hands dirty.
The graphic proposal was based on creating a fun, casual and happy brand. The idea of both the logo, as well as the pictogram are to simulate having been created with mud. A fresh and fun chromatic palette was proposed to allude to the essence of the project.
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